Vidyard Video Data Layers

Our custom Listeners make it easy to generate data layers for tracking your Vidyard Videos. Check out the samples below and get started for free!

Vidyard Video Data Layer Examples

Learn more about how ListenLayer generates powerful data layers when visitors engage with your Vidyard Videos.

Custom Video Data Layer Events

Like the ones shown here, Generate data layer events when Vidyard Video activity occurs on your website or landing pages. For example, collect information about how often Vidyard Videos load, when visitors engage with the video player, and how far visitors progress through a video.

event: 'vidyardVideoLoaded',

event: 'vidyardProgress',

event: 'vidyardEngagement',

event: 'vidyardUserEnteredEmail'

Automatic Data Layer Values

ListenLayer pushes critical information from your Vidyard Videos  into the data layer automatically. This makes it easy to capture structured data into your analytics platforms as users view, engage with, and progress through your videos.

All data layer values can be captured as variables inside Google Tag Manager to push anywhere you’d like! You can even generate custom data layer values to segment your reporting.

videoAutomaticValues: {
    videoId: 13351366,
    videoFieldValues: {
      uuid: 'THLSaBNVLfQddwctzgx97r',
      videoName: 'video-1577152095',
      videoLengthInSeconds: 28,
      videoLengthInMilliSeconds: 28434,
      playerLoadId: 'yKmLu-JFDpRjJf00L3Tuxw',
      eventAction: 'Watched 25%',
      videoEmbedSize: {width: 640, height: 360},
      numberSeconds: 'Watched 7s'
    videoLocation: {
      href: '',
      host: '',
      hostname: '',
      pathname: '/vidyard/',
      protocol: 'http:',
      originPathName: ''

Custom Data Layer Values

Using data from your Vidyard Videos, website, and user activity, ListenLayer allows you to write powerful rules that generate custom data layer values. With this feature, data collection and marketing analytics becomes nearly limitless!

For example, you can trigger conversions from your video activity, but only for users who progress through the video to a specific threshold. To do this, write a rule that pushes a specific value (highqualityVideoWatch: ‘True’) into the data layer when this threshold is reached!

Amplify your website analytics with powerful custom data layer values for Vidyard Videos, with no programming required.

videoCustomValues: {
	//custom variable values display here based on rules you write
	videoName: 'Full Webinar Session,
	highqualityVideoWatch: 'True'